Our Future Index collects the best of HE marketing from around the world. Whilst we use this information to build a unique Future Index approach to helping our clients, our Future Ink creative consultancy can also draw on the content to ensure we are in-tune with the latest creative approaches, campaign ideas and technology. The Future Index doesn’t just collect content from the HE arena. It absorbs the inspiration from the wider world – from Red Bull to KLM, from Honda to L’Oreal. ALways up to date, our lab is packed with news from Marketing Week, Wired, THES, Adweek, the Guardian, FT, Mashable and much more. It gives us the edge.